MTI DELTA TECH
BROADCAST AD CAMPAIGN
At Vidzu, we believe that visually stunning video production can elevate a brand and truly capture the essence of what a business is all about. That’s why we were thrilled to partner with MTI / Delta Tech to help them tell their student stories and showcase their incredible career-focused programs through our visually stunning video production services.
We approached the project with a clear idea in mind: to re-think what an ad for a technical college should look like. We wanted to convey the message that getting a degree from MTI wasn’t just about finding a job – it was about starting a fulfilling career that provided students with the freedom to pursue their passions while still being able to support themselves and their loved ones.
To achieve this goal, we combined powerful visuals with genuine student interviews to create an ongoing ad campaign that truly resonated with viewers. Not only did we produce high-quality television ads, but we also utilized the nitrous effect to create a captivating billboard campaign and redesigned the school’s website to fully showcase the video content we had created.
The results of the campaign were astounding. Just one week after the launch, MTI received the highest number of inquiries they had ever received, and their recruiters booked the highest number of appointments ever. In fact, we achieved the average weekly total of inquiries before the campaign had even reached day two!
We’re incredibly proud of the work we did with MTI / Delta Tech and the impact our visually stunning video production had on their business. If you’re ready to tell your story through video and elevate your brand, we encourage you to contact us to see how we can help. Let’s work together to create something truly remarkable!