CORE

CPG

For the launch of the CPG CORE Experience, Vidzu Media was tasked with creating an animated explainer.

Using the brand graphics as inspiration we recreated the logo in 3D using Cinema 4D and X particles. After creating that piece we went through the script and created mostly abstract visual frames using circles and lines that moved from 2D into 3D. The result is a colorful and dynamic piece that transitions from scene to scene smoothly.