Vidzu Media

The Secret Sauce to Great Videos: Post-Production Process

post-production process

Imagine going to your favorite Italian restaurant. There are so many authentic things you love about the establishment. The trip there – is about a 20-minute drive into a quaint part of the city with homes and mom-and-pop eateries on every corner. Since you made the reservation a month ago, the anticipation is the kid […]

The Power of Video Advertising: How to Incorporate Video in Your Next Ad Campaign

Benefits of Video Advertising

Video advertising has become one of the most effective ways to reach and engage audiences. It has the power to convey emotions, tell compelling stories, and capture attention like no other medium. Incorporating video into your next ad campaign is crucial for staying ahead of the competition and reaching your target audience. In this blog […]

Why is it essential to budget for video in your marketing strategy?

Social Media Video Strategy

As a video marketer, understanding the significance of content creation and the importance of utilizing the right creative to tell your story and expose your brand to the masses takes time and knowledge of the video production process. According to HubSpot Blog Research, 31% of video marketers surveyed say their biggest challenge is needing an adequate budget to create […]

Is it Time to Hire a Video Production Company?

Video Production Company

Whether you want to promote a product, service, event, or story, video is a powerful way to capture your audience’s attention and communicate your message. Videos have become essential to how people interact with the world and have been a potent and successful marketing tool in the last decade. Why? For one, videos are more […]

From Concept to Completion: The Three Phases of Video Production

Phases of Video Production

From Hollywood blockbusters to low-budget indie films and Super Bowl commercials to social media ads, all video projects have one thing in common: they undergo three distinct stages of production – pre-production, production, and post-production. These stages are essential in the filmmaking and video production process, as they help bring the creative vision to life. […]

How Video Influences Decision-Making

Conversion Focused Video Marketing

Branding video is everywhere, from your TV to your smartphone to your computer; it’s embedded in your emails, your social media streams, and your favorite websites. Why? Because video is generally effective. Modern consumers tend to trust and act on video. Consider the rise of TikTok, which almost seamlessly incorporates video advertising among its user videos. […]

New Year’s High-Resolution: Make Video Part of Your Marketing Strategy

[vc_row][vc_column][az_blank_divider height_value=”30″][az_column_text] If video isn’t already part of your plan to grow your organization in 2022 and beyond, it’s time to reconsider. Video is versatile enough to span multiple platforms and formats, and consumers respond to video like no other marketing medium. Video has become vital to digital marketing, where it drives traffic and generates […]